Trade Talk Today EuroShop Day 1
Show transcript
00:00:03: Welcome to Trade Talk Today, your daily inside.
00:00:09: This show is brought you by...
00:00:21: Hello everyone!
00:00:22: It's Sunday in February And we are in Düsseldorf.
00:00:26: What does that mean?
00:00:27: It means it is time for our workshop, and I'm really happy you're here!
00:00:46: to the person who is in charge of everything, who's putting this together with a wonderful team.
00:00:51: This is Trade Talk today and it's great to have you with us!
00:00:54: And it's wonderful to have You With Us Today to do ACOMovies as You Are The Project Director at Oiro Shopping.
00:00:59: He must be very excited... I mean we've been doing these for many years.
00:01:02: Do you still get excited?
00:01:03: And Ari, did you get to sleep last night or are you more like?
00:01:07: okay my goodness I'm so happy that it's gonna start.
00:01:09: So-so but i have to admit yes!
00:01:11: I am excited because uh... It is every three years only and this means its really showtime.
00:01:16: That makes something with you
00:01:18: Absolutely.
00:01:18: they can imagine We're going to get started.
00:01:22: Really, the fact questions later on.
00:01:23: But I want to get into the mood and groove right now asking you a couple of quick-fire question starting with this one early mornings at The Trade Fair.
00:01:32: love them or survive them?
00:01:34: Love them!
00:01:35: Okay so your early morning person Or just for during the trade fair Just
00:01:39: only for the trade phase.
00:01:41: Coffee or tea During Euro Shop coffee first day or last Day Of The Fair.
00:01:46: what is most exciting?
00:01:47: First day okay
00:01:49: beach or mountain Mountain, mountain and once was your last vacation quite a while ago away.
00:01:54: I bet
00:01:55: that was sometimes the last summer.
00:01:57: Yeah
00:01:57: Okay So you're looking forward to your vacation after this wonderful fair is over?
00:02:00: I
00:02:01: can tell you yes Can
00:02:02: imagine Retail trends digital first or in-store experience from
00:02:06: store experience because it comes along with Digital solutions.
00:02:10: absolutely That isn't definitely what has going be happening Or what is already happening in terms of retail right now.
00:02:15: we can get into that later live concert or movie
00:02:19: Life concert.
00:02:20: Well, do you remember the last concert?
00:02:21: You were...you could see or he went to see.
00:02:23: To
00:02:24: be honest that's uh Yeah No That was a last year actually.
00:02:28: Oh okay and did you know it wasn't good in any way?
00:02:30: It was good yeah..it Was Good.
00:02:32: Okay um train Or plane
00:02:36: Plane Sorry to say
00:02:38: no I like it too.
00:02:39: Actually i love that you get In And just shut your eyes And you're gonna Get there without worrying about things.
00:02:43: Um planning The fare or going with A flow Do Like to be spontaneous, you do like to have everything very clear.
00:02:51: Actually planning because usually there are so many things to see and without planning your risk losing a couple of things
00:02:58: absolutely... And I think that it can be spontaneous.
00:03:01: if you plan well maybe that's how we look at big retail surprises or small innovations.
00:03:07: what catches your attention more?
00:03:09: Well that's the good one.
00:03:11: Maybe even the small things, because they're underestimated and at the end there are so important.
00:03:18: Absolutely!
00:03:19: And this might be difficult to answer very spontaneously but one word describe the EuroShop
00:03:25: Unique,
00:03:26: unique.
00:03:27: Wonderful!
00:03:28: Thank you so much for that.
00:03:29: I think we are warmed up now and can get into the nitty-gritty questions right now.
00:03:33: Okay your trip to this position as The Global Retail Festival under the motto Discover Experience Network.
00:03:40: what does the idea of festival mean to you?
00:03:43: And how has it changed the way visitors may experience fear compared other years?
00:03:49: Well, for me, EuroShop has always been something different than just a classical trade show where demand and supply comes together.
00:03:58: For me it's kind of an emotional gathering community happening in Milestone And now we took the opportunity on the sixtieth birthday of this show that was ideal to make it a little bit differently.
00:04:13: The icing on cake is the festival thing.
00:04:17: It's supposed to bring more emotions to the show.
00:04:19: We want to enhance the quality of stay, we want a big smile on visitors' faces whenever they leave the fairgrounds and say wow this time it was really different even better than years before.
00:04:32: so we offer additional services.
00:04:34: ,we have more networking opportunities.
00:04:38: .We have fun things like an ice cream man in the sixties lounge who is offering for free for one hour per day and I won't tell you when exactly
00:04:49: what's happened.
00:04:49: You just have to go on look!
00:04:51: Exactly, then there are co-working... lunches, visitors' lounges.
00:04:56: There is the huge alpine hut and the food court.
00:05:00: so a lot of things are on top.
00:05:04: I hope that this makes EuroShop even better.
00:05:07: You just were talking about sixty years EuroShops.
00:05:09: We have a couple pictures from back then.
00:05:13: Ice Cream also played a role Back.
00:05:14: Then It was different vibe obviously because it's been different time Especially speaking being digital Connecting as much we used to do.
00:05:26: you think that's the biggest difference?
00:05:27: or what would he say is a big difference?
00:05:29: if you see, let me see.
00:05:29: The first couple of your shop sixty years ago and now.
00:05:33: well I've personally not experienced it
00:05:36: on my
00:05:37: mode but not bad
00:05:38: old.
00:05:39: But yeah i wouldn't say why?
00:05:42: Would say that the digital issue.
00:05:44: is there the biggest difference?
00:05:47: and that people at the time they could not go into a store to serve themselves.
00:05:52: There was always somebody behind the counter, there were being served.
00:05:55: I mean in way it's coming back.
00:05:57: It is a trend which comes back.
00:06:00: That makes the difference nowadays because service is something which To my understanding really super relevant
00:06:06: Absolutely.
00:06:07: And sometimes that gets lost and then we find it a bit back again because We have to try things out first.
00:06:12: um, we Have people.
00:06:13: well you have people from over fifty countries here.
00:06:16: I think It's so over one thousand eight hundred exhibitors From all of the world exactly visitors from all of The World.
00:06:23: What?
00:06:24: Do you expect them to be talking about the most?
00:06:26: Will it be digital solutions, will it becoming together or something else.
00:06:30: No!
00:06:30: It'll everything of course.
00:06:32: Digital is a must.
00:06:34: without the digitization that can do.
00:06:37: but I think experience as one of mega trends and of course every thing which makes customer journey seemless lovely enjoyable.
00:06:48: Why is your shop number one trade fair in this area, how would you say?
00:06:55: You know that's a question I've been asked many times and i would say the secret of success of EuroShop consists of many factors.
00:07:04: One is the mere size.
00:07:05: we just said it's fourteen pavilions... That's really immense!
00:07:11: visitors from all over the world, which is very international.
00:07:15: We have visitors from one hundred forty countries.
00:07:18: last time it's going to be like this time then I'd say that concept of show was unique because we showed everything related not only shop fitting.
00:07:31: Good shop fitting always goes along with retail technology, with a good flooring.
00:07:35: A smart lighting...a perfect decoration.
00:07:38: and that's what you're going to find at your shop!
00:07:41: Everything under one roof makes it really practical for the visitors ...and convenient in a way.
00:07:48: And last but not least I think that the visitors who are coming here are decision makers Top management, fifty-two percent from top management.
00:08:01: That means they have the money in their pockets that can really decide about decisions and love... And the exhibitor loves this for sure!
00:08:11: Last but not least then I stop because i could talk for
00:08:14: hours.
00:08:14: But that's great.
00:08:15: it is so enthousiastic to ask you what she should be?
00:08:18: Yeah but as a last remark we had super high density of retailers.
00:08:23: Every second person who came last time to your shop was from retail, and you're going find nowhere else in the world on any other show this density of retailers.
00:08:34: The industry has been changing quickly and probably more quicker in the last five to ten years than it had ever before.
00:08:41: because of digital solutions, different things are happening around the world.
00:08:43: Because of global encounters you travel the world a lot!
00:08:47: You see a lot of different things.
00:08:48: this might also be difficult to answer spontaneously but what was one thing that you saw on your travels?
00:08:53: That you thought wow we need this here in Europe or I'd love to see this in a store in Düsseldorf.
00:09:00: I
00:09:01: have an example, but i wouldn't say that this does not exist in Düsseldorf.
00:09:04: But to give you the example...I really liked a lot!
00:09:07: That was in Brazil last year.
00:09:09: we went to presentation at NBA Store and it wasn't only a store where you could see all of the products And they also had a basketball court.
00:09:21: There were teachers teaching how to play basketball.
00:09:28: It showed me Big and or not big but but walking in retail formats are the ones which our mixed format where you can go and see The product by the products way I can experience we cannot have maybe the best coffee In the world, well.
00:09:43: You may be can also get a lesson And learn about how to play basketball?
00:09:48: And i love this very much And this remained very positively in my mind.
00:09:53: Well, I'm not sure if you have basketball courts here at the EuroShop but i know you have good coffee and we also know that they have ice cream as you just said.
00:09:59: so We can look forward to so many things.
00:10:01: um it's great to have you on the show.
00:10:03: I know you're very very busy.
00:10:03: So thank you for taking the time and I wish you a wonderful next four days with lots of people talking about solutions and innovations and trends.
00:10:11: It's going to be very exciting!
00:10:19: ago, what was like back then.
00:10:21: So let's take a look!
00:11:33: Please to be here, Emily.
00:11:35: And I'm really very glad and to meet you.
00:11:39: Oh!
00:11:39: I love your shirts.
00:11:40: Very nice.
00:11:40: Thank you so much, oh yeah
00:11:42: I'm matching for the different
00:11:45: shelf Cool.
00:11:46: yes We do bring some very cool innovation products To this Europe Shop in twenty thousand and twenty six.
00:11:55: Actually it was their third time we were here.
00:11:57: Yes...and we are a group company And uh..we have Hamo and GRD displayed together and all established by our CEO Mr.
00:12:07: William Wu, okay?
00:12:08: And he designed and developed all of our company's products by leading our designing an R&D team.
00:12:17: so as you see that here are new products and we call it smart pusher system.
00:12:24: Yes, It is integrated with the ESL data collection and number counting this kind of function And This year will also upgrade software by their fresh advertisement on these LCD screen.
00:12:40: So
00:12:40: what exactly does that mean?
00:12:42: What can I do?
00:12:43: Oh, well it's very good questions.
00:12:45: Yes so if you want your brand products to be shown in front on the shelf or refrigerator right?
00:12:55: You always need... The product item cannot push automatic to front by itself Right!
00:13:01: So we needed help of pusher.
00:13:03: yes and this pusher is not a normal pusher And you can see that here.
00:13:09: We have their price only Okay, and also the quantity on it.
00:13:15: All right.
00:13:16: So for example this is have four packs of battery And he shows full.
00:13:20: so when we take out one Sorry any which shows three Yes, oh
00:13:27: it doesn't automatically.
00:13:29: if
00:13:29: yeah auto that's happening
00:13:31: But not only on the screen It has always also brought to you onto your phone or do anything other?
00:13:37: Yeah On your phone in all your PC yet, and you will see all the data is here.
00:13:43: So let me show you a quick show, okay?
00:13:49: Okay.
00:13:49: We have the shop here, okay?
00:13:51: The merchant, the shops yes and you can also even add your new shop And You Can See the Controller.
00:13:59: Here is a controller OK!
00:14:01: And here are the pushers.
00:14:02: Then you also can
00:14:04: Add
00:14:05: Your Controllers.
00:14:06: Here's the controller where we see the controller how it works And then you can add your products on It And you can change the format, price by your own.
00:14:15: Everything Yes And Is...
00:14:17: Can use from Any kind of product, does it matter how big or small they are?
00:14:21: Yeah.
00:14:21: Yes because we have the... You can see that this has a specification thickness of products.
00:14:28: so you can change their thickness and just by your own.
00:14:33: Thickness is like tobacco.
00:14:37: Like these one I use for the tobacco.
00:14:42: Cosmetics also for drinks as well some medicine
00:14:47: So any kind of, um... Any format you can use in different stores and in different places.
00:14:52: It
00:14:52: tastes.
00:14:52: so this is what your showing at the fair And it's one of new innovations to bring.
00:14:57: but do also have something else that people can see when they come to visit.
00:14:59: You understand?
00:15:00: Yeah cool yeah because we bring our robot.
00:15:03: Mm-hmm Yes!
00:15:04: Our robots.
00:15:05: We also have their system To match this smart pusher system because the robots not only can help to assist shopping, yes and it also can help you restock.
00:15:19: Yeah The commodity on the shelf or refrigerator.
00:15:22: when You see that the alarm On your app Or on your PC dashboard Then we remind you That you need to restock.
00:15:30: So now they will restock by manually, by labor.
00:15:33: But our robot can help you to do it automatically.
00:15:37: so please come to visit our booth at hall number four B-twenty nine.
00:15:42: You will see our robot and you have the experience of your own.
00:15:47: I would also tell people that they want to know what you're presenting.
00:15:52: Why?
00:15:52: Have decided as a company to come back for the third time?
00:15:56: Well this is really...I love these questions because We innovate these products and we have.
00:16:06: our slogan is that smile retail better life.
00:16:09: So, Better Life is not only for you know... For our workers because our workers they can get benefits on our new product as if we had very good sales.
00:16:20: but I do have confidence.
00:16:23: some like we have one UK company that already want to be our exclusive agents, yes for this smart pressure system.
00:16:30: And also the battle line is also for the whole world people yeah?
00:16:34: For the retailers Yeah!
00:16:36: For consumers Yes it will be very fun for the children you know how these kind of experience.
00:16:45: and we also had a slow motion and for very friendly for elder people under their child because when You take out the drink items and we push forward very slowly.
00:16:57: Yes, so We want to share this too their The Europe shop.
00:17:01: And as you know that your shop is a you know?
00:17:04: The biggest retail shop in the world.
00:17:06: every three years one time.
00:17:08: So we want to Share our information on innovation.
00:17:13: two other companies or all the business, retailers and they in this year shop.
00:17:21: Yeah it's... And we even can share our tech knowledge.
00:17:24: yes so you have
00:17:25: a lot to share with us!
00:17:26: It is great to have here at The Fair.
00:17:28: thank you so much for joining us on Trade Talk today.
00:17:30: I wish you all the best.
00:17:32: go visit them here at the trade fair.
00:17:34: of course visit everything else.
00:17:36: We've got many highlights going on For example the guided tours Or we also have the visual merchandising experience in hall ten.
00:18:03: This show was brought to you by
00:18:05: Hanmol and GLD.
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